Tuesday, September 13, 2005

Selling anxiety

Since I've returned to the world of television, I've been making a list of all the things I should ask my doctor about: Lamisil, Lunesta, Singulair, Viagra, Cialis, Nicotrol, Restasis, Nasonex, Actnel, Nexium, Imitrex, etc. etc. I did a Google search for "Ask your doctor about..." and got more than a million hits. Hey, Doctor K, I have my annual physical in a few week's time. You had better book me in for the day. We have a lot to talk about.

When Bill Clinton was elected president, he and Hillary wanted to call all the players to the table -- state and federal government, pharmaceutical companies, insurers, hospitals, doctors, nurses, patient advocates -- to hammer out a 21st-century health care system that worked first of all for the public good. They were shot down in flames by special interests, right-wing ideology, and AMA-fanned fear of "socialized medicine." Well, now it has come to this: the Big Sell.